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BTS is a global musical act which is dominating the world with their music, charisma and talent. With the release of their latest single Dynamite’, this “Dynamic Visual Identity” aims to drive engagement and excitement around the newly released track. ‘Dynamite’ is a retro, disco pop track which aims to give a much-needed burst of positive energy during the pandemic. With various generative outcomes and customisation, it will make each image feel unique and personalised